Johnny is a multidisciplinary creative with over 13 years of experience across film, creative direction, and brand building. He began his career in editing and cinematography before evolving into directing and creative leadership, a foundation that continues to shape his approach to visual storytelling, pacing, and human-centered narratives. His work spans streetwear and lifestyle brands to luxury fashion houses, with key creative roles at The Hundreds, AMIRI, Madhappy, and SIGMAS, where he helped shape content, branding, and creative systems during pivotal growth moments.
Now working independently, Johnny operates fluently across disciplines—bringing vision, craft, and storytelling into cohesive, culture-driven work.
lets work together :
emailsforjohnny@gmail.com
prior experience :
creative director @ sigmas
creative producer + art director @ amiri
art director @ madhappy
head of video @ the hundreds
highlighted projects :
SIGMAS summer campaign 2025 // creative direction for branding, content, and apperal // photographer : johnny chang
“JUJUBA” // personal - creative direction // photographer : william wu
“love won’t save you.” // personal - creative direction // photographer : megan collante
riot games x valorant x the hundreds // creative direction for content // photographer : drew devine
amiri x maison mihara yasuhiro. photographer genki nishikawa.
amiri pre-spring 2025 down outerwear. photographer bon duke.
madhappy x columbia. photographer liam macrae.
madhappy x guess. photographer liam macrae.
madhappy x lakers. photographer keith oshiro, atiba jefferson and will azcona
greg laboratory campaign. photographer/creative director bon duke
madhappy spring classics. photographer atiba jefferson.
madhappy fall classics. photographer liam macrae.
the hundreds x mitchell & ness. photographer drew devine
onoka studios campaign. photographer johnny chang
iceland photos. photographer johnny chang
madhappy x yankee. photographer dani sierra and ethan ming.
steele and edith aw23 collection. photographer ethan ming.
steele and edith ss23 collection. photographer ethan ming.